Our Services
Digital media services built for the wine industry
AD-VIN offers a full suite of digital marketing and media strategy services — designed specifically for wine businesses competing in a global, digital-first world.
Talk Wine & StrategyDigital Media Strategy
We design a comprehensive digital media strategy tailored to your wine brand — identifying the right platforms, audiences, and markets to reach buyers and consumers where they already are.
- Platform and channel selection
- Audience segmentation and targeting
- Budget allocation planning
- Competitive landscape analysis
Campaign Design & Activation
From concept to execution, we create campaigns that translate your strategy into measurable results — spanning digital advertising, social media, content, and media placements.
- Digital advertising (search, social, display)
- Social media strategy and content planning
- Media placement and partnerships
- Creative brief development
International Market Expansion
The wine industry is inherently global. We help brands navigate cross-border markets — particularly across Europe, North America, and Asia — with culturally-informed strategies.
- Cross-border market entry strategy
- Localised campaign planning
- Export market positioning
- Cultural and consumer insights
Performance & Optimisation
Marketing should never rely on guesswork. We track what works, refine what doesn't, and provide clear reporting on reach, engagement, and return on investment.
- Campaign performance tracking
- KPI reporting and dashboards
- Budget optimisation
- Ongoing strategy refinement
AI-Assisted Media Planning
Using proprietary AI-assisted tools, we analyse audience behaviour and platform trends to build media plans that invest your budget where it delivers the greatest impact.
- AI-powered audience analysis
- Predictive media channel modelling
- Data-driven brief creation
- Smart budget allocation
Brand Positioning & Messaging
We help wine brands articulate what makes them distinctive — building clear messaging, defined audiences, and compelling narratives that resonate in digital channels.
- Brand positioning workshops
- Audience persona development
- Key message development
- Channel-specific content strategy
Who We Serve
The whole wine supply chain
Whether you produce, import, distribute, or sell wine — we have the right strategy for your stage and market.
Wine Businesses
Wineries, negotiants, estates, and wine brands looking to build their audience online and grow their reach across international markets.
Importers & Distributors
Importers and distributors who need to connect with buyers, retailers, and consumers more effectively in target markets.
Wine Retailers
Retailers and e-commerce businesses who want to drive traffic, build brand loyalty, and increase conversion through smarter digital strategy.
Media Suppliers
Digital media platforms and suppliers looking to connect with wine industry advertisers and grow their portfolio of wine sector partnerships.
How It Works
From first call to measurable results
Every engagement follows a structured approach — strategy first, then execution, always measured. Here is how we typically work with wine brands, wineries, importers and distributors.
Discovery Call
A free 30-minute conversation to understand your brand, markets, goals and current marketing activity. No pitch — just honest questions and clear thinking.
Brand & Market Analysis
We analyse your market position, target audiences, competitive landscape and digital footprint to identify the most effective opportunities for growth.
Strategic Media Plan
We design a tailored digital media strategy covering the most effective platforms, channels and markets for your brand — with clear budget allocation and KPIs.
Campaign Activation
We translate strategy into practical campaigns — digital advertising, social media, content partnerships and media placements — built to the regulatory requirements of each target market.
Performance & Refinement
We track campaign performance against agreed KPIs and refine strategies continuously to improve reach, engagement and return on investment.
Wine Demand Engine Scorecard
See where your brand is losing demand.
The Wine Demand Engine Scorecard maps your gaps across positioning, audience ownership, AI-search resilience and commercial readiness.
Start the scorecardFree. Practical. Built for wine brands, importers and distributors.
Ready to invest in smarter wine marketing?
Book a free discovery call and let's explore the right strategy for your brand.