Editorial Policy

Our editorial commitment

All published content on AD-VIN — including articles, insights, newsletters, course materials and strategic outputs — is human-edited and human-reviewed before publication. We hold ourselves to the standard we would apply to any serious professional publication: accuracy, relevance, commercial credibility and editorial integrity.

Who creates our content

AD-VIN content is created and reviewed by Stephanie Bouvard Moreton, Founder & CEO, and by qualified contributors with direct experience in wine marketing, digital advertising, media strategy and the wine industry supply chain.

Steph holds a Masters in International Business, the WSET Diploma qualification, and is a Master of Wine Stage 2 candidate. She has 27+ years of professional experience in global marketing, advertising, digital media strategy, and the alcohol and wine sector.

How content is produced

• Research and drafting: Articles and insights draw on primary industry experience, publicly available data, and referenced third-party sources.
• Human review: Every piece of content is reviewed for factual accuracy, commercial credibility and editorial quality before publication.
• AI-assisted tools: We may use AI-assisted tools to support research, drafting and media planning analysis. All AI outputs are reviewed, edited and approved by a qualified human editor before publication.
• Updates: We review and update content when industry standards, regulations or market conditions change.

Editorial independence

AD-VIN does not accept payment in exchange for editorial coverage or positive mentions. Any commercial relationships are clearly disclosed where relevant. Our recommendations and strategic outputs reflect our honest professional assessment of what is most effective for our clients and the wine industry.

Accuracy and corrections

We strive for accuracy in all published material. If you identify a factual error or inaccuracy in any AD-VIN content, please contact us at info@ad-vinmedia.com. We will review and correct confirmed errors promptly.

No fake claims

AD-VIN does not publish fake reviews, fabricated testimonials, unsupported performance claims or invented awards. All statistics and figures cited in our content are sourced from published, reputable sources.